Beverly Hills, CA – Double board-certified facial plastic surgeon Dr. Deepak Dugar was recently featured in The Wall Street Journal in an article exploring the growing demand for minimally invasive cosmetic procedures and natural-looking aesthetic results.
The article, titled “Three New Nip-Tucks Promising Shorter Downtimes,” by Beth Landman, examines emerging trends in cosmetic surgery, including endoscopic brow lifts, minimally invasive arm lifts, and liquid rhinoplasty.
Recognized for his expertise in Closed Scarless Nose® Rhinoplasty, Dr. Dugar was cited for his insights into the increasing popularity of nonsurgical rhinoplasty and the importance of patient safety when considering injectable treatments.
Dr. Dugar Discusses the Growing Popularity of Liquid Rhinoplasty
As patients increasingly seek cosmetic enhancements with less downtime, liquid rhinoplasty has emerged as an option for individuals interested in subtle nasal refinements without surgery.
In the Wall Street Journal feature, Dr. Dugar reported that his practice experienced approximately 40% more requests for liquid rhinoplasty in 2026 compared to the previous year.
Liquid rhinoplasty, also known as a nonsurgical nose job, uses injectable hyaluronic acid fillers to temporarily modify the appearance of the nose. The procedure can help camouflage certain contour irregularities, improve the appearance of symmetry, and create a more balanced nasal profile.
The article also highlights one of Dr. Dugar's patients, Sheena Rao, who sought subtle improvements while preserving her natural ethnic features.
As Rao shared with The Wall Street Journal:
"I’m Indian and wanted to keep my ethnic authenticity"
Her perspective reflects an important consideration in modern facial aesthetics: achieving personalized improvements while respecting each patient's natural features and identity.
Prioritizing Patient Safety and Education
Although nonsurgical rhinoplasty has gained popularity, Dr. Dugar emphasized that patients should understand the potential risks associated with nasal filler injections.
In his commentary, he discussed rare but serious complications, including skin necrosis and vision loss, underscoring the importance of advanced anatomical knowledge and careful treatment planning.
The nose contains a complex network of blood vessels, making injectable rhinoplasty a procedure that requires particular precision and expertise.
Dr. Dugar's contribution to the article reinforces the importance of informed decision-making and seeking qualified medical professionals when considering cosmetic treatments.
Recognized Expertise in Facial Plastic Surgery
Based in Beverly Hills, Dr. Dugar specializes in Closed Scarless Nose® Rhinoplasty, a surgical approach designed to reshape the nose through incisions placed inside the nostrils, avoiding visible external surgical scars.
His approach emphasizes natural-looking results, individualized treatment planning, and preservation of each patient's unique facial characteristics.
As interest in less invasive cosmetic procedures continues to grow, Dr. Dugar's inclusion in The Wall Street Journal reflects his participation in the broader conversation surrounding evolving rhinoplasty techniques, patient expectations, and safety in aesthetic medicine.
Read Dr. Dugar's Feature in The Wall Street Journal
To read more about the growing popularity of minimally invasive cosmetic procedures and Dr. Dugar's insights into liquid rhinoplasty, explore the original feature:
The Wall Street Journal: Three New Nip-Tucks Promising Shorter Downtimes
To learn more about Dr. Dugar's approach to rhinoplasty and facial aesthetics, visit ScarlessNose.com.
